Even if you hate SEO and can’t stand building backlinks and working with on site search engine optimization, it is the lifeblood of your website. If you are trying to make money online with your website, than it is not just a good idea to learn proper SEO, it is a MUST. I cannot stress enough how vital it is for you to learn how to rank in the major search engines. Let me give you some examples how ranking can affect your business.
I have a lot of websites. So many, in fact, that I easily lose track of them all the time. For one of my sites I was targeting a keyword that gets over 2,000 searches every day! Yeah, I know this is huge, but I made it to page one after a few months and my traffic just exploded. Now I was not at position one, just PAGE one in Google. But going from the top of page 2 to the bottom of page one gave me a 50% increase.
Then I was able to move my site up a few positions to number 7 in Google and my traffic doubled again. It’s amazing what a slight increase in the SERPs will do for you. In the few days I was in position 7 I was able to make over $100 each day. If I am ever able to make it to the top 3 I will be making serious money and that figure could triple.
Some of you may love PPC. I can’t stand it. I know there is a learning curve and you have to know what you are doing, but when you don’t have to pay for traffic it’s so much sweeter. And if you stop running your PPC campaign, your traffic suddenly stops. I am getting hits from searches I never even thought of because I have quality backlinks going to my sites.
There are a few articles on my blog about SEO but do some research for yourself and make it a daily exercise in learning a better way to get exposure to your site. It just may make the difference between a failing online business and one that gets 6 digit figures.